To write a noticeable song seems to have a few requirements I have come to notice. A good mix of monotany and excitement seem to be key. I was looking back at some 70s rock concert performances and found the same to be happening even in older music. I notice a monotony in the beat and great colorful melodies placed on top in lesser repetition. The colour placed on top must have a uniqueness and unless specifically desired should take on a playful air. This infuses that mood in the listner and can stay long after the song in done playing. The supporting rythm section should be just rich enough to play on its own with as few notes in total as possible. This leaves space for the melodies to not crowd but enhance the rythm section. Make the lyrical pattern a part of the melody on top. Say something sensible. Put some playfullness in what your making and wallah.
There are drummers in Africa who specifically use this repetiousnuess to induce a trance like state among listeners so you want your beat to be near hypnotic as found in nearly all hit songs. Be mindful not to use too much syncopation as this will just sound corny. Start with a basic beat add the lighetst and highest pitched percussions first . Add the other sounds and percussion from the highest down such as shakers then high hats / snare while the kick drum and bass is holding down the beat like a back bone for everythign else to come. Vari this as needed.
Once you have got you basic rythm going and while enjoying that groove. Give yourself time to hum something you really like but in a brain stormig way. Try others and try to remember the ones you keep comeing back to. Those are the melody lines for that beat. Oh Yea! Try to keep one melody line in a different octave from the other. You will find that they can play together in the more dramatic parts of the song and seperately sounding great each way. The higher and or lower octave sound should be processed so that they can play torgether if they don't start out that way.
This is about making music so not one of these items are rules. Go get jiggy with it.